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Commonwealth Bank
As Cricket Australia's longest standing partner, the Commonwealth Bank is actively committed to the ongoing promotion and celebration of Australia’s favourite pastime. Commonwealth Bank embraces cricket at all levels – from the Commonwealth Bank Series to sponsorship of the men’s and women’s One Day International teams, right through to the community level of local clubs and teams. Through the Commonwealth Bank Grants for Grassroots Cricket program, the Bank has been proud to support the growth of community cricket through these grants of cash and equipment. Commonwealth Bank is also an ongoing sponsor of the Australian Country Cricket Championships and the national Indigenous cricket competition, the Imparja Cup. Find out more at www.lovecricket.com.au
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Vodafone
Vodafone is the sponsor of the Australian Cricket Test Team and the Australian Test Series. The new sponsorship arrangement represents a changing of the guard following 3 mobile’s proud sponsorship of the Australian Cricket Test Team over the last seven years. As a result of the 2009 merger of Vodafone and 3 mobile, the mobile carrier will offer exclusive cricket content and behind the scenes footage to more than 7 million Vodafone and 3 mobile customers in Australia during the Ashes Series.
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CUB
A partner of cricket since 1996-97 and today a Platinum Partner of Cricket Australia, CUB has been and continues to be a strong supporter of cricket across all levels of the game. CUB is the official supplier of beer, wine, spirits, alcoholic cider and RTD’s and its market-leading brands will feature across the game at international matches plus develop exciting grassroots activity.
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VB
Australia’s favorite beer, VB, is the official beer of Cricket Australia and will be back this summer offering cricket fans exciting opportunities to be involved with the game. In 2008, VB proudly sponsored the Australia Cricket Team for their Tour of West Indies and India. Crown Lager, a premium favourite, is also proud to partner Cricket Australia. Crown Lager will feature when the cricket community celebrates its achievements, such as the Allan Border Medal Dinner.
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Ford
Ford has been Cricket Australia's official automotive partner since 2002. In 2008, Ford renewed its partnership with Cricket Australia for a further four years. Ford is a passionate supporter of cricket in Australia, and is the official vehicle sponsor for Cricket Australia and the state cricket associations.
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KFC
KFC signed as the official Fast Food Restaurant of Cricket Australia in 2003, and is the naming rights sponsor for both forms of Twenty20 cricket in Australia, the KFC Twenty20 international matches, and the KFC Twenty20 Big Bash domestic competition.
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ASICS
ASICS is at the forefront of the world performance sports market as undisputedly the leading running brand for enthusiasts and professional athletes alike. In 2011, ASICS are expanding to enter the high profile on field licensed apparel category for the first time in Australia and in doing so, partner with Cricket Australia. This partnership will see ASICS outfit the men’s and women’s cricket teams with training and playing kits for all forms of the game for many years to come. ASICS will endeavour to deliver the teams with innovative and technically superior kits that will allow them to perform at their very best each time they take the field. ASICS are also the official footwear and apparel partner of the Australian Cricket Centre of Excellence, where the next generation of Australian cricketers hone their craft before taking on the world. The ASICS standards of quality and innovation have been the brand’s trademark since 1949 and they will continue that tradition in our new partnership with Cricket Australia.
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Bupa
Bupa is a leading Australian healthcare group and is excited to be the official health partner of Cricket Australia (CA) and the Australian Cricket Team. We’re also proud to support the country’s premier four-day competition, now named the Bupa Sheffield Shield. As the Australian cricket team’s preferred health insurance provider, Bupa’s role includes providing their medical and coaching team with access to healthcare expertise from around the globe. The partnership is helping Australia to be in the best of health to regain its position as the number one cricket team in the world. With over three million Australian members Bupa is well placed to support the team’s healthcare requirements. Importantly, Bupa is part of a wider healthcare group that operates in 190 countries around the globe, which will ensure the wider playing and coaching group can access leading healthcare advice regardless of where the team is playing. Bupa is supporting the Australian cricket team to encourage the next generation to live longer, healthier and happier lives.
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MILO
MILO's support of Cricket Australia and the Junior Development Programs enters its 16th year. This season sees the launch of a new look Junior Development Program. Since 1996 the program known as MILO Have A Go Cricket has been Australian cricket's premier junior development program but from now on it will fall under a new label, MILO in2CRICKET. The MILO in2CRICKET Program offers children aged 5 to 10 years the opportunity to kick start their cricket career, learn lots of new cricket skills like batting, bowling catching and throwing, as well as social skills allowing them to make new friends and most importantly — HAVE FUN!
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Qantas
Qantas is proud to be the Official Airline of Cricket Australia. Qantas is the world’s second oldest airline, having proudly celebrated 91 years of operation in 2011. It was founded in the Queensland outback in 1920 and is Australia’s largest domestic and international airline. Qantas is recognised as one of the world’s leading distance airlines, having pioneered services from Australia to North America and Europe. The Qantas Group employs over 35,000 staff and operates a fleet of 275 aircraft across a network that spans 163 destinations in 41 countries within Australia, Asia-Pacific, America, Europe and Africa. Within Australia the airline group operates nearly 5,700 flights a week serving 60 cities and regional destinations in all states and mainland territories.
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Coke
Coca Cola Amatil’s sponsorship of Cricket Australia, signals the company’s ongoing support of cricket at the elite and grassroots level and positions CCA as the official non-alcoholic beverage supplier to the Australian Cricket Team. The partnership sees CCA take cricket beyond the stadium and into key retail arenas like supermarkets and convenience stores throughout the summer, with exciting promotions featuring the Coca-Cola and Kirks brands. CCA produces the Australian market’s number one cola brand – Coca-Cola; the number one non-sugar colas, Diet Coke and Coca-Cola Zero along with a broad range of other beverages. Coca-Cola Amatil (CCA) is one of the largest non-alcoholic beverage companies in the Asia-Pacific region and one of the world’s top-five Coca-Cola bottlers. CCA operates across 5 countries – Australia, New Zealand, Indonesia, Fiji and Papua New Guinea.
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Bunnings
Bunnings, the leading retailer of home improvement and outdoor living products in Australia and New Zealand is pleased to support the RYOBI One-Day Cup, Cricket Australia’s new one day interstate competition. This sponsorship is led by the RYOBI brand, a major player within Bunnings and a well-known and highly regarded manufacturer of power tools and power garden tools.
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Weet-Bix
As a long time supporter of Cricket Australia, Weet-Bix continues its partnership with the sport of cricket in Australia through its support of the Australian Cricket Team and the Weet-Bix MyCricket digital platform. Like the Weet-Bix brand, cricket has a strong heritage, representing traditional Australian and family values. The Australian Cricket Team is a cultural icon and is something for which Weet-Bix is very proud to be associated with. Through our partnership with the team and the community platform MyCricket, Weet-Bix will continue to support and foster nutrition and healthy lifestyles, not just among players, but also among the Australian public.
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Betfair
Home to more than three million punters, Betfair is the world’s leading online betting site and the largest betting community across the globe. It is also Australia’s only licensed betting exchange, and has been a proud partner of the Cricket Australia since 2008.
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Gatorade
Gatorade has been the official Sports Drink of Cricket Australia for over 7 years, providing hydration solutions for the Australian Cricket Team when they play in Australia and when touring overseas. The number one sports drink in the world, and the only one backed by over 40 years of scientific research, Gatorade has the optimal formulation fluids carbohydrates and electrolytes to rehydrate, replenish and refuel players.
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Cricket Australia also recognises the valued contribution of the following official suppliers:
Albion
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